StudioGaroto made the concept, designed the poster, flyer, programmbook, chocolate bar and T-shirts for the yearly event SWITCH of Nederlands Danstheater, The Hague.
THE POSTER: The idea was to connect people.
For the poster StudioGaroto did a photoshoot with 2 of NDT1’s best dancers, Karyn Benquet & Dominic Santia and created this connected, mirrored image of the two.
For the event StudioGaroto did a photoshoot with 2 of NDT1’s best dancers, Karyn Benquet & Dominic Santia.
I also designed the programbook. I used the original foto for the cover of the booklet. This image is later used to create the image on the event poster, flyer, the packaging and the shirts.
Also the packiging of this chocolate bar was designed by StudioGaroto, repeating the image created for the poster.
Half of the image is printed on the side of the shirt. Originally the idea was to print the other half on the backside of the shirt, but due to financial circumstances that was not allowed.
Here you see one of the other poster sketches. The idea arose to propose a new logo. The dance-puppet on strings.
During the assignment Garoto developed the idea to create a new logo for this yearly event, where the dancers become choreographers and create their own dance pieces.